Know your ‘why’



Perspective is a fascinating word. It is not a wrong-right proposition. It is a lesson in practicing the art of diversity. For example, it is seen in interpreting a scene by standing in different positions. Each view affording a different angle and therefore differing information.

And perspective can deliver innovation, understanding, acceptance, growth and even freedom.

I was recently discussing the concept of ‘success’ with a group of small businesswomen and asked them if they were successful entrepreneurs. Everyone faulted. Looked down. Because they thought I had asked, “How much money are you earning? What is your profit?”

But I was asking, “What is your priority in business? What are you after?” It may be autonomy, flexibility, purpose, the opportunity to use skills, talents or make a difference in the world.

And when you know your “why”, your perspective, then you discover a new definition, new indicators of success and a new outlook to share with others.

Communicating your perspective lets people know where you’re standing in relation to the view. And allows others to do the same.


About Kelley

Kelley is a speaker, author, overseas aid worker and perpetual student. She is passionate about women and gender issues, both in the local and international context, which underpins her enthusiasm for kinwomen and its contribution to women ‘living their finest life’. In 2014 Kelley completed a Masters in International and Community Development before establishing The Foxglove Project. Foxglove is a registered charity focused on supporting international development projects that are sustainable and driven by indigenous leadership. Kelley’s paid work requires her to travel extensively to evaluate and support projects supported by Australian funds. This experience and networking enables Foxglove to partner with outstanding overseas agencies delivering real opportunities for the poor and vulnerable to lead independent self-determined lives. Kelley combines these passions with a love of family and faith. Across more than 30 years of marriage, Kelley and her husband have worked through many of the challenges of building a relationship while raising three sons. Their boys have now finished high school changing the dynamics of family life and relationships. One of her great joys is sharing parenting lessons and learning from good and bad (sometimes disastrous) experiences. She uses humour and common sense to talk about the everyday challenges facing parents in today’s context.