It’s YOU who they want

I was sitting across the zoom call with one of my coaching clients.

Running through the things that they wanted to do with their business.

It came slamming down. The litany of ‘to-do’s’ felt like a crushing weight of inadequacy and financial pressure. As a small business owner and entrepreneur., you can often feel like you’re forever behind ‘the true influencers’. Chasing your tail and investing in programs, branding, websites, email platforms, and advertising — and not having a clear vision or alignment with them. Leaving frustrated, cash poor and tired.

Here’s the thing, no matter how flashy your email is, how sparkling your photos are or how much you’ve invested in the best web copywriter on the earth…..they are forever wanting YOU.

The lie of the hustle, and propaganda of the entrepreneurial space, is that a click funnel, a freebie, or a snazzy advertisement will make you more successful.

What makes you more successful is YOU BEING YOU!

We shy away from spending the time in curating our true identity because it can be messy, long-winded, complicated and confronting. However, the sustainability of branding, expansion, creativity, and influence comes from the center of your own self knowingness.

We can not forget that the forever-ness of building your business comes from knowing who you are and finding your people through your own sense of authenticity, creativity, and courage.


About Mish Pope

Mish is certified Life Coach and successful entrepreneur who has found her calling serving women looking to reduce burnout and increase their sense of joy, radiance, and adventure in their lives. She is passionate about empowering women to compassionately explore and work through areas of critical self-talk, perfectionism and burnout. She is also deeply committed to unearthing true freedom for herself and for women who are caught in the elusive trap of ‘hustling’ through life and business. As a recovering perfectionist, Mish creates space online, in-person and through writing to empower women to start their own journey of discovering their own sense of self, courage, radiance and flow in their lives.